Use Dell coupon code SONY4K during checkout. Originally $2,298 when it was first released in 2015, most stores now sell this 65" Sony 4K LED Smart Ultra HDTV for $1,398 (as seen at Amazon & Best Buy). Add it to your cart at Dell and use this promo code to get it for the same price along plus Dell will add a free $400 eGift card to your cart.