Departing from the intersection of 42nd St. and 8th Ave., The Ride’s open-visiblity motor coaches take audiences on an interactive journey through the streets of Midtown. Along the way, passengers meet street performers—rappers, Broadway singers, and dancers—as well as scores of regular New Yorkers. A PA system allows audiences to communicate directly with those outside, and internal speakers bring the sounds of the performers and the street inside. See the complete tour schedule here.
The Ride:
Aboard one of The Ride's motor coaches, Anderson Cooper sank lower in his seat, grinning and pulling his hat over his eyes as a friendly rapper called him out by name. But the rapper wasn't onboard the coach. He was spitting his rhymes from the sidewalk, performing for one of The Ride's interactive New York City tours. Though unique, Mr. Cooper's experience has been shared by hundreds of other famous personalities, tourists, and locals. With floor-to-ceiling windows that cover the entire right side and roof of The Ride's custom-built motor coaches, the tour ensures that not only can passengers view the city, but the city can look back in—an experience so interesting it has been chronicled by New York Live, Good Morning America, and The Today Show.
As each motor coach embarks on its tour through 4.2 miles of Midtown, guides encourage group participation with song, dance, and question-and-answer sessions, much like any good meeting with a tax accountant. With the aid of 40 plasma monitors displaying images and historical information, they also divulge facts about landmarks such as Central Park, 42nd Street, and Grand Central Station. At times, rappers, dancers, singers, and actors leap from the crowd to entertain their mobile audiences with impromptu routines, and sometimes pull audience members into the show.
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