Walmart offers the Equity by La Crosse Cube LCD Alarm Clock in Blue, Pink, or Purple for $9.99. (Amazon charges the same with free shipping for Prime members; Home Depot has it for the same with in-store pickup.) Opt for in-store pickup to avoid the $5.99 shipping charge. That's tied with last week's mention and the lowest price we could find by $8. It features an array of LED backlight colors and time, date, and alarm time display.