Today only, E.L.F. Cosmetics cuts 50% off orders of $30 or more via coupon code "BEAUTIFUL" as part of its Beauty Friday Sale. That's the best discount we've seen this year. Shipping adds $4.95, but orders of $35 or more qualify for free shipping. Shop for eyeliner, mascara, lip liner, cleansers, foundation, and brushes. Some exclusions apply, such as gift cards and beauty bundles, and a maximum discount of $100 applies.

See all E.L.F. Makeup & Cosmetics Coupons.